What I read
Spend — columns like artist, date, spend, platform, campaign. Becomes campaign events; lift and cost per result come from them.
Metrics — artist, date, platform, metric, value. Or one row per day with columns like streams / views / followers. Becomes first-party daily numbers.
Events — artist, date, type (release / show / press / playlist), city, venue, notes.
Roster — a list of artist names. Adds them to the watch list.
CSV, TSV, XLSX, XLS, or JSON. I show you what I found first. Nothing is written until you confirm.
File
Previous imports
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